Illustrations Dick Bruna © copyright Mercis bv, 1953-2021

Miffy to partner with the Sickle Cell Society

Miffy – the classic bunny character created by artist Dick Bruna – is to help raise awareness and funds for children in the UK with sickle cell disorder.

Launching on this year’s World Sickle Cell Day (19 June), the partnership comprises a campaign video featuring Miffy plus a special range of soft toys which will be sold via the Miffy Shop, with 10% of sales to be donated to the Sickle Cell Society.

Plus, download this free Miffy and Melanie colouring sheet and get your favourite crayons at the ready to help raise awareness for sickle cell disorder.